Kim Kardashian baffles fans as she backs her ex Kanye’s Yeezy brand

Kim Kardashian left her fans scratching their heads after she publicly supported her ex Kanye West's Yeezy brand.

The US reality star, 41, and rapper Kanye, 45, split last year after seven years of marriage.

But that didn't stop Kim backing him on Instagram by sharing snaps of herself and their daughters North, nine, and Chicago, four, modelling his line.

READ MORE: Kim Kardashian shares body fat percentage following backlash over beauty standard claims

The images showed the trio all clad in black pieces from the eye-catching range.

"YR 3022 YEEZY SHDZ," Kim wrote in the caption.

Fans had mixed feelings about the whole thing, not least because Kanye has taken some swipes at Kim's new partner Pete Davidson, including making references to "beating Pete's a**" in his recent release Eazy..

Kayne also waded in following recent reports that Kim and Pete had split.

He shared a mocked-up picture of a New York Times newspaper with a headline that read: "Skete Davidson, Dead At Age 28."

Given the history, some fans questioned why Kim would be publicly showing her support for Kanye.

"Posting Yeezy things to stay relevant, why can't she post Pete's tattoos," one said.

"Kim Kardashian was stupid and disloyal to keep associating with Yeezy when she owns none of it," said another.

"Is this for a Halloween costume? I'm confused," said one baffled fan in the comments section.

However, others admired the fact that the star was still supporting Kanye, who she also shares sons Saint, six, and three-year-old Psalm with.

"Love the queen supporting her ex, this is so iconic," said one.

Another wrote: "Happy to see her supporting Yeezy."

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"Love that you are being a good co-parent & wearing them with the kids," said someone else.

Plenty of people also crossed their fingers that it was a sign that Kim and Kanye were resurrecting their romance.

"WE NEED THE WESTS BACK," one fan said in the comments section.

"She's getting back with him – watch and see," predicted another hopeful fan.

"Kimye forever!" said another.

Kim and Kanye got together in 2012 and tied the knot in 2014, before going their separate ways last year.

The Instagram sensation later started dating Saturday Night Live star Pete, 28, but they have now called time on their relationship after nine months.

READ MORE:

  • Kim Kardashian and Pete Davidson break up after nine months of dating

  • TikTok user reveals how Kim Kardashian's 'inner circle all date each other'

  • Kanye West rages at Adidas as he accuses them of copying Yeezy designs in furious rant

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