Netflix CEO believes Taylor Swift can perform in Christmas NFL game

Can Taylor Swift Perform on the Super Bowl stage on Christmas Day? This may just be the goal of the CEO of Netflix Ted Sarandos.

“This is a good challenge!” Sarandos, 60, responded in an interview typepublished Wednesday, March 19, was asked when Swift performed in 2025.

Swift’s boyfriend Travis Kelce and the Kansas City Chiefs played the Pittsburgh Steelers in December 2024. Despite the comments from Sarandos, Swift reportedly did not compete, and the game aired on Netflix. (The Chiefs defeated the Steelers 29-10.)

While this year’s Christmas game is set for Netflix again, Sarandos has high hopes that streaming services can win the Super Bowl bid, too.

“It’s a tough economic model. They get a lot of money from the network,” he admitted. “But overall, [November 2024] Jake Paul-Mike Tyson fights and we are supporting Super Bowl-sized audiences. We can certainly support it technically. ”

However, he is not sure if there is exponential growth in real-time content.

“Currently, we have WWE live streaming every week. We have Christmas football live streaming. We have SAG awards every year,” Sarandos said. “We have a few more chili peppers every year. It will be a small part of the total viewing proportional to the budget, but they should all be overweight.”

Last year’s Christmas play featured live performances Beyoncé In the Texas home country, the Houston Texans play the Baltimore Ravens. The performance, known as the “Christmas Game Day Beyoncé Bowl”, includes a large number of special guests, has sung music from Cowboy Carter for the first time since its release in March 2024.

Beyoncé and Shaboozey“levii’s jeans” Postal Ma Longher version of “Jolene” and of course “Texas Hold”, her 12-year-old daughter, Blue Ivy, is one of the backup dancers. (Beyoncé shares blue ivy with 6-year-old twins Rumi and Sir with her husband Jay-Z)

“It’s right for us to hold the ’em’ in Houston, Texas, for the first time in Houston, Texas,” the singer said before finishing her performance. “Merry Christmas, God bless you guys.”

Netflix’s Christmas Stream (due to Beyoncé’s performance), reportedly attracting more audiences from Texas vs. Ravens Games than the other two games that were played during the holidays. At that time, the audience reached its peak, with a total of 27 million viewers.