Fans waited nine months for another BTS album, and that day finally arrived on Friday, Nov. 20, when the group made their highly-anticipated return with BE. The eight-track album includes the inspiring lead single "Life Goes On," which sends a message to listeners to stay positive when all hope seems lost. These tweets about BTS’ "Life Goes On" music video show ARMYs love the way the guys translated their message through the clip.
Fans were so excited to see the visual because BTS has been teasing it for months. After RM announced they were working on a new album in April, the group gradually let fans in on their creative process behind the scenes on YouTube. BTS has never let fans in on their album details so early, so fans knew this project was going to be unlike any other the group has dropped so far.
On Sept. 22, BTS shared a video discussing the concept for the music video. They threw some ideas back and forth, and decided they wanted the location to be outside. J-Hope also suggested to make the video look like Jungkook’s "Golden Closet Films." Jungkook agreed, and V said the storyline could be about how the coronavirus pandemic has affected everyone’s daily lives. Fans couldn’t wait to see if that idea came to life through the music video.
When Nov. 20 finally rolled around, ARMYs were happy to see BTS used many of those concepts.
Take a look at the ARMY chatter below.
More to come…
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