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Jacqueline Jossa has helped to raise over £50,000 in just one day in memory of the late Caroline Flack.
Monday marked one year since former Love Island host Caroline tragically passed away at the age of 40.
She was found dead at her London home on 15 February 2020, with her death later being ruled as suicide.
In memory of the star, fashion retailer In The Style launched a gorgeous "Kindness" collection, with 100% of the proceeds going to suicide prevention charity Samaritans.
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Former EastEnders star Jacqueline, 28, was the face of the campaign, with it now being revealed the company raised over £50,000 in just 24 hours.
The retailer shared the news on Instagram with their 2.9million followers on Tuesday, writing: "The new 'Kindness' collection has raised over £50,000 for @samaritans in under 24 hrs! [sic]
"Every purchase you make is literally supporting someone who's struggling with their mental health & needs someone to talk to.
"Thankyou, we are so grateful for your support so far! [sic]," they continued alongside a red love heart emoji.
Jacqueline fronted the campaign, sharing an image of herself wearing a hoodie which featured the words from a poignant post made by Caroline prior to her death.
The mum-of-two beamed as she wore the jumper, which bears the words: "In a world where you can be anything… Be Kind."
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She echoed the message in the caption of the post, which she shared with her 3.1million followers, adding: "The @inthestyle Kindness Collection is now live!
"This has been such an amazing project to work on and want to thank you guys for all your quote suggestions and helping design the 'you are enough' t-shirt.. I'll be wearing mine with pride.
"The full collection, including the original be kind designs & the top I've designed is available online & on the ITS app now! "
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Fans quickly rushed to support the cause, with one writing: "Such a great collection! The world should be full of kindness."
While another said: "I lost a friend in the summer to suicide so this is a charity close to my heart. It's amazing what all you guys are doing to raise awareness hun."
In The Style's Kindness collection is available to buy now, ranging from sizes six to 22.
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