Maha Sports is “accidental” time for Texas moms, who pushes out milk with hidden vegetables
Ashley Waldman is the founder of Jubilee, a new children’s milk from Austin, Texas. Like many other parents across the country, Waldman said she is increasingly worried about her children’s daily sugar consumption, especially everyday products that never often doubt the added sugar.
When she provided milk supply to her eldest daughter, who was diagnosed with autism, Waldman worked hard to interest her kids without Hershey chocolate syrup because her sensitivity to food texture and flavor was hampered.
Waldman told Fox News numbers, “I was comforting because I was like, ‘Well, at least she was drinking milk.’ “Of course, I didn’t feel very good about sugar. ”
Everything about Maha
So, Waldman, a former product manager at YouTube, invited her father, a beverage industry veteran, for the regular dad-daughter Q&A.
She also began researching parental views about the milk industry in order to best position her own sugar-free milk in the market and season it with “secret” vegetables.
Ashley Waldman, a former product manager at YouTube, came up with the idea of Jubilee, when she was weaning her eldest daughter from breast milk. (Transmission Photography, Austin, Texas)
Consensus shows that low-sugar milk products and plant-based milk alternatives are considered “hair.”
Waldman said the kids didn’t like them—the products ended up at the bottom of the trash can.
“It’s just a waste of money,” Waldman said.
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Waldman brings her idea of low-sugar, amazing milk to a beverage formula company.
There is no controversy, Waldman said, the product needs to have strong functional benefits.
Jubilee is a children’s milk brand with secret vegetable ingredients launched in February 2025 by Texas Mom. (Transmission Photography, Austin, Texas)
“My product solves all my problems,” she said.
Chocolate Chip Cookies and Strawberry Shortbread Variety each have 8 grams of protein, 100% vitamins and zero added sugar.
They are one of the jubilee years introduced to consumers in late February.
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“I handed an 11-year-old boy chocolate chip cookie and he was like, ‘Mom, this is so good, we have to get some.”
Her product launch was “accidental” because it was consistent with the Maha movement.
Waldman said she then shocked the kids by revealing the carrots because the ingredients seasoned the milk.
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She added: “It’s exciting to see people react because it’s like a surprising, suspicious, kid’s attempt – and then they tend to go in and want to buy it.”
Waldman said her product launch timing was “accidental” because it coincided with the exercise that made the United States healthy again.
Jubilee organic milk comes in a variety of flavors. (Transmission Photography, Austin, Texas)
Secretary of Health and Human Services Robert F. Kennedy Jr.
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Waldman told Fox News Digital Numbers, “I’m so grateful that there’s a broad platform that I’ve always been passionate about now.”
“How do we give our children a drink of 22 grams of sugar and 22 grams of sugar a day a day?”
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Waldman also said: “I’m glad to have more conversations.”
“How could anyone be frustrated by this?”
